About Us
UPDATE: We have decided to close Gloss HK and focus our attention on GLOSSDRESS (USA).
Thank you to all of our clients and beauticians who have made GLOSS possible. We appreciate you!
Let's Play Dress Up!
We offer individual makeover & photography sessions by appointment where the client is welcomed, dressed en femme by one of our lovely Gloss Girls, and given some time to indulge in their new persona as they please.At the end of the experience, we make sure to remove every last bit of makeup from the client’s face. The only remnants of their makeover are the photos on their phone.
From beginners who have never felt what it’s like to be dressed by a woman, to pros who want to take it to the next level. We’ll show you your true potential and have fun doing it. Our beauticians are well-versed in turning men into pretty ladies. Clients from all over the world come to us to find peace, feel empathy from within, and get in touch with their feminine side. Our clients learn and grow from a particular experience they won’t find anywhere else.
beauticians
Gloss Beauticians are beauty consultants and makeup artists, enthusiastic about dressing up men to look like women. We are open-minded independent thinkers who view each client as an opportunity to practice our skills.
Will you be our next dress up doll?
raven
If you are anxious about being dressed up and would like someone to calm your nerves, Raven is your choice. She excels at colorful cut-crease looks, and is extremely good at allaying fears associated with the social taboo of crossdressing. She brings out the best in all of her clients, which is especially important during photoshoots: confidence can make or break the results. She will have you looking good & striking feminine poses you have never even dreamed of!
book raven
Jennifer
Always ready to give you a stunning face of makeup, we have a professional beautician from Paris, named Jennifer. She is known for creating elegant looks, from natural to dramatic & shape-shifting, and has over 15 years of international experience in cosmetology. Her work can be found in commercial publications, magazines, on billboards, social media advertisem*nts, etc. Jennifer has a great sense of humor and will make you feel like you’re the star model for the day.
book jennifer
natasha
For those who appreciate the subtle humiliation aspects of being stripped of all masculinity during a makeover, Natasha is your choice. She is an assertive, confident lady who loves the idea of having her own dress-up doll for the day. She enjoys the dominant role of feminizing her clients and directing the photoshoot while making you pose like a proper maid should. Natasha won’t laugh at you… unless you want her to. Will you let her practice a drag look on you?
book natasha
book raven
raven
If you are anxious about being dressed up and would like someone to calm your nerves, Raven is your choice. She excels at colorful cut-crease looks, and is extremely good at allaying fears associated with the social taboo of crossdressing. She brings out the best in all of her clients, which is especially important during photoshoots: confidence can make or break the results. She will have you looking good & striking feminine poses you have never even dreamed of!
book jennifer
jennifer
If you want a professional beautician to give you a stunning face of makeup, Jennifer is your choice. Having over 15 years of international experience, she is known for creating elegant looks, from natural to dramatic & shape-shifting. Her work can be found on models in commercial applications, such as magazines, billboards, social media advertisem*nts, etc. Jennifer has a great sense of humor and will make you feel like you’re the star model for the day.
book natasha
natasha
If you appreciate the subtle humiliation aspects of being stripped of your masculinity during your makeover, Natasha is your choice. She is an assertive, confident lady who loves the idea of having her own dress-up doll for the day. She enjoys the dominant role of feminizing her clients and directing the photoshoot while making you pose like a proper maid should. Natasha won’t laugh at you… unless you want her to. Will you let her practice a drag look on you?
We bridge the gap and take the guesswork out of searching for enthusiastic beauticians who offer feminine makeovers to men.
Relinquish all control.
Let us take you by the hand and guide you through feminine bliss…
Gloss HK came into consciousness by an American crossdresser living in Hong Kong, named Scarlett Sensi. In her travels, she visited many alternative beauty studios and experienced many makeovers but realized that there didn’t exist a business that had the recipe she was looking for. She wanted a fantasy to manifest in real time, organic makeovers resembling ‘forced feminization’ with subtle undertones of humiliation. She wanted something vanilla yet kinky: professional results from a beauty salon, and both discretion and intimacy from visiting a dominatrix.
It seemed the world was overdue for this type of business, thus Gloss was born. It became apparent that this entity transcended the limits of words like ‘business’ or ‘brand’. Gloss is a collective, a cultural collaboration of creative, artistic, kinky minds focused on the art of feminization.
We celebrate individuality, appreciate authenticity, understand honest outcasts, and respect the weird; all are welcome under the Gloss roof. The Temple took shape...
the temple
The Temple of Feminization is where the magic happens. It’s where the client is willingly stripped of his masculine features and submits to full feminization. The Temple isn’t defined by a single location, nor is it’s intangibility as ambiguous as a simple idea or feeling. It’s a culmination of the entire Gloss experience: from the nervousness of booking a MTF makeover, to meeting your feminizer in person, keeping your head still as they apply makeup, changing outfits and putting on a wig, learning feminine poses and walking in high heels, to changing back to normal, saying goodbye, taking the bus home and admiring the photos on your smartphone, unable to put the experience into words just yet.
That’s the Temple; it can be anywhere.We would have called ourselves a society but society sucks.
The experience
We’ll start by having you sit down while we cover your face in full makeup. Once you're nice and pretty, we'll have you get undressed privately and into some cute lingerie. From there, you will put on the clothes we picked out for you, complete with a wig to suit your look. We’ll get you into your high heels and teach you how to take the first few steps in them. Don’t forget to sway your hips; make your butt swish! A touch of perfume really pulls together the feminine mystique before we make you model your new look for us. Hopefully you can walk gracefully in your heels! If not, we’ll teach you. We might even get to do your nails!
Awww look how pretty you are! Time for photos. Say cheese…
current makeover location
The original Temple was located on an outlying island off the coast of HK. We are currently unable to host makeovers at this location, BUT LUCKILY a progressive local organization has helped us provide an EVEN BETTER Temple location. This change has shined a light on a new opportunity, something truly special, and we are excited to offer it to you.
The Eaton HK in Yau Ma Tei has graciously helped us to continue providing our clients with crossdresser makeovers. They have been extremely supportive, not only for us but, for the entire LGBTQ+ community in HK. They understand that some of our clients prefer to remain anonymous before, during, and after their makeovers, which is why each Gloss client will have the privacy of their own hotel room to be beautified by our beauticians. As our client, you won’t even have to check into the hotel at the front desk! On the day of your makeover appointment, simply meet your beautician in the lobby and get acquainted before she brings you to the room where your transformation will take place. Nobody else needs to know why you’re here.
To our more ‘open’ clients: You will have the chance to photoshoot around the hotel and, depending on the makeover package you purchase, will have a chance to dine with your beautician while fully dressed. This is something we are very excited to offer because it gives our clients an opportunity to build confidence while staying en femme. You will find an unmatched level of acceptance here at Eaton, making it easier to practice feminine composure in a comfortable setting while not feeling judged.
Even if you don’t book a makeover with us, we encourage you to check out the Eaton HK on your own time. Go support them by attending a Workshop event or by dining at one of their four incredible restaurants: TERRIBLE BABY, THE ASTOR, FOODHALL, or Michelin-starred YAT TUNG HEEN.You will be glad you did!
Eaton HK
Yau Ma Tei, Hong Kong
The Eaton HK is the physical arm of Eaton Workshop, a local & global purpose-driven company and creative lab at the intersection of culture, media, hospitality, wellness, and progressive social change.
