Record-Breaking Rookie Girl Group NewJeans Are "Enjoying The Ride" On New Release | GRAMMY.com (2024)

Record-Breaking Rookie Girl Group NewJeans Are "Enjoying The Ride" On New Release | GRAMMY.com (1)

NewJeans

Photo: ADOR

interview

On their sophom*ore EP, 'Get Up,' NewJeans continue to prove that they are on the cutting edge of K-pop. The five-piece teen group spoke with GRAMMY.com about their rapid rise to fame and coming into their own.

Tássia Assis

|GRAMMYs/Jul 26, 2023 - 02:17 pm

Like their name, K-pop girl group NewJeans are an atemporal classic. Despite debuting just one year ago — no teasers, no big announcements, only a delightful summer hit by the name of "Attention" — their carefully-crafted ID is both utterly cool and longingly comfortable. It’s as if they could fit anywhere, from early-aughts MTV to the most underground basem*nt parties, but still deliver a twist.

And while some might argue that being so fluid isn’t a compliment — no one is doing it like they do. Their recently released sophom*ore EP, Get Up, continues to prove that NewJeans are at the cutting edge of music, blending genres like U.K. garage and favela funk into something curiously progressive, but never unpleasant. The album sold almost 1.2 million copies within 24 hours, becoming the second-largest first-day figure for a Korean girl group in history.

Formed by ADOR, a new label under HYBE (home to K-pop giants like BTS and TXT), the quintet range from 19 to 15 years old, but have reached senior prestige in the blink of an eye. Their eponymous debut EP and single album OMG both also sold over one million copies. They scored branding deals with juggernauts like McDonald's and Coca-Cola. They were featured in Time's Next Generation Leaders. And each of the members landed a high fashion ambassadorship, including with Gucci, Louis Vuitton, YSL, Chanel Korea and Dior.

But behind all the glamour, Minji, Danielle, Hanni, Haerin, and Hyein are simply teens moved by their passion for music. Their lyrics and music videos depict real-life situations: boy troubles, the complexities of friendships, growing up surrounded by technology. Stripped back from K-pop’s usual overload, they look, sound, and move relatably for their age — an aspect that made their music stand out even more.

Get Up holds that trend. Its six tracks are short snippets of a dual world, depicting the highs and lows of growing up as a woman: sweet and bubbly in "Super Shy," or in "The Powerpuff Girls" collaboration "New Jeans," but haunting and restless in tracks like "Cool With You," or the frantic "ASAP."

The night before the release, NewJeans spoke with GRAMMY.com over Zoom from Seoul. Excitement is the core feeling as they eagerly answer each question. Sometimes, they fall into laughter, or into partial dancing — one arm slide here, one shoulder bump there. As Hanni says more than once, being NewJeans is "just so much fun."

Read on to know their thoughts on what makes their music so special, their rapid rise to fame, and still feeling like kids sometimes.

Congratulations on your new EP, Get Up. What were some of the challenges of preparing this record, compared to your debut EP?

Minji: As we prepared this EP, we tried to capture multiple genres, and that also applies to our performances. We tried out waacking and some contemporary moves, and vocally speaking, I think we tried to take on new challenges too.

In your first song, "New Jeans," you sing "Look it's a new me / Switched it up, who's this / All eyes on us NewJeans." What new sides of yourself were you able to discover in Get Up?

Hyein: Because we haven't even reached our first-year anniversary yet, I think we have much more to offer and show to our audience. I always thought about us as a group that is constantly striving to bring something fresh to the public, and I feel like this album really solidified my confidence and conviction about our identity.

Although you haven’t even celebrated your first anniversary yet, NewJeans have found incredible success from the get go, and reached milestones that other groups usually take years to get to. How do you manage the pressure of having "all eyes on you"?

Danielle: First of all, we're very, very flattered by all the accomplishments, but I feel like we're still beginners, and we try to have that mindset. I think it's important to stay calm and humble about it.

You recorded the music video for "Super Shy" in Lisbon, "Attention" and "Hype Boy" in Barcelona, and you also have upcoming performances at Chicago’s Lollapalooza, Tokyo’s Summer Sonic Festival, and Music Bank in Mexico. How does getting to know other parts of the world influence your work?

Hanni: It's definitely a wonderful opportunity that we're given a chance to film our music videos overseas, and now with Lollapalooza and Summer Sonic, they’re such big international festivals, we're really looking forward to it.

These types of schedules are very eye-opening experiences, and they give us the opportunity to learn different cultures, like, this is how this city looks like, and that city looks like. It just makes the work we’re doing more exciting. I've been so grateful.

The lyrics In "ETA" depict a very relatable conversation between friends. Do any of your songs feel particularly relatable to your life?

Haerin: I think there's something that we can relate to in every song we've had until now, but if I had to pick just one, it would be "Super Shy." I find myself relating to its lyrics a lot, and the duality between the lyrics and the choreography is quite fascinating, because the performance aspect of it is really dynamic and powerful. And yeah, again, I do relate to those lyrics. [Laughs]

A very important question: why is "Get Up" only 36 seconds?

Haerin: Because it's an interlude track, first and foremost. And if you were to look at the order of songs on this EP, "Get Up" is sitting right in the middle of two tracks, so I think that positioning has the job of bringing the entire EP together.

We need more, because that song is so good! Also, "Cool With You" shows a more mature side of NewJeans. When you think of the other members, in what other ways have you noticed their growth?

Hyein: I am the youngest one in the group, so it feels a bit weird to be commenting on the other members. [Laughs]

Minji: No, it’s not. [Pats Hyein’s shoulder]

Hyein: But if I were to speak for the entire group, I think that the type of feedback that we exchange amongst one another has gotten much more specific and detailed, and we are quicker to understand that feedback and apply it to what we do. We have three title tracks in this EP, and each song has a different genre of choreography, so when we were practicing, we had to really focus on putting ourselves in a different mood for each.

This EP talks a lot about time and the timing of certain things, as in "ASAP" and "ETA." You're teenagers now, but do you feel like grown ups? Or do you still feel like kids sometimes?

Danielle: When I was younger, I was always like, "I wanna be older, and I want to be more mature." [Laughs] But now I feel like growth comes naturally when you enjoy the present as much as you can.

Being with the members makes me feel like I'm still a kid sometimes. When I look at myself in music videos from a year ago, I look much different than how I look now, and so I think it's about your mindset, your environment, and who you're around with in the present. The boundaries between kids, teenagers, and adults, I don't feel they are that important.

Minji: I definitely agree. It’s not that important.

Hanni: And we have such wonderful staff members who help us enjoy everything even more. So whether we’re more mature or kids, I think just being able to enjoy it is the most important.

Danielle: Each of us have very different sides. It’s fun to get to know them.

Your songs are often minimalistic and delicate, which stands out in an industry where over-the-top tracks are quite popular. Is there strength in softness?

Haerin: We have a distinct style, but we also like to think that our style is very fluid, and that we are not putting ourselves in boxes. We’re always taking on new challenges and enjoying the ride; that’s what makes NewJeans.

Our music might sound minimalistic and delicate right now, but who knows what's coming in the future? I think that sort of uncertainty and mystery makes this journey more exciting.

As young women growing up in the entertainment industry, how do you balance your personal lives with your onstage personas? Is there a separation between the two?

Hanni: I don't think there is a very clear separation between the two, because music for us started out as a hobby, and soon it turned out into something we really enjoy, so it was very much molded in childhood.

I think we always try to focus on how we can be professional and how we can perform more enjoyable stages for everyone, and doing this is just a part of who we are. There is no line at all. We are silly as we are on and off camera anyways. [Laughs] It’s just lots of fun.

In Korea, you are celebrating the Year of the Rabbit — an animal that is sort of a motif to NewJeans and also the name of your fandom, Bunnies. 10 years from now, how do you think you will look back on this year?

Minji: Well, 10 years is many years down the line, but I do think that I will still be doing what I love. And if [future] me just looks back on me right now, I think she would just feel an immense amount of gratitude for our members, for all the hard work, and be proud of what we're doing.

What's Next For K-Pop? A Roundtable Unpacks The Genre's Past, Present And Future

news

July 21 marks a big day of new music releases, including star-studded collaborations like Travis Scott, Bad Bunny and The Weeknd's "K-POP" and a new EP from NewJeans. Hear some of the biggest new songs on GRAMMY.com.

Morgan Enos

|GRAMMYs/Jul 21, 2023 - 08:06 pm

Like so many New Music Fridays before it, July 21 brought a cornucopia of fresh and unique sounds from all over the map.

Want to hear Travis Scott, Bad Bunny and the Weeknd get mellow and psychedelic? Raring to hear the latest dispatch from a One Direction member? Want a taste of A$AP Rocky's long-awaited next album? Is a Britney-shaped chunk missing from your musical life? Want to hear the future of K-pop?

To these and other questions, this slew of tunes will provide answers. In the below roundup, hurtle into the weekend with wildly divergent sounds from some of music's top acts — many with sizable GRAMMY legacies.

Travis Scott, Bad Bunny, The Weeknd — "K-POP"

A week before nine-time GRAMMY nominee Travis Scott's Utopia livestream event at the Pyramids of Giza in Egypt on July 28 — which will debut his new studio album of the same name — he dropped his sixth collaboration with four-time GRAMMY winner the Weeknd.

"K-POP," the album's lead single, is rounded out by three-time GRAMMY winner Bad Bunny, in his first collab with Scott. This triple-threat track has a stony, smoldering feel, with luxurious production from Boi-1da, among others — and it's elevated by its panoramic, transportive video.

ZAYN — "Love Like This"

The former One Direction member continues his solo legacy with "Love Like This," his first new single since 2021.

Therein, ZAYN extols the virtues of throwing caution to the wind when it comes to infatuation: "Everything is on the line, but I would rather be dead/If it's gonna mean a life that's lived without you, baby," he sings. "I think I gotta take that risk/ 'cause I cannot go back."

In the video, ZAYN putters around on a motorcycle on a gorgeous day. Previously signed to RCA, the singer recently moved to Mercury Records; could "Love Like This" be the ramp-up to a new album? If so, "Love Like This" offers a tantalizing taste of what's to come.

will.i.am, Britney Spears — "MIND YOUR BUSINESS"

After the termination of her conservatorship, GRAMMY winner Britney Spears dipped a toe back into her music career in 2022 with "Hold Me Closer," a duet with Elton John that includes elements of "Tiny Dancer," "The One" and "Don't Go Breaking My Heart."

Now, she's back in earnest with "MIND YOUR BUSINESS," a sassy, pulsing, electronic duet with seven-time GRAMMY winner will.i.am of Black Eyed Peas fame. The track marks the pair's fourth team-up, and first since 2014's "It Should Be Easy" from Spears' Brtiney Jean.

NewJeans — "ETA"

GRAMMY.com called NewJeans one of 10 K-Pop rookie girl groups to watch in 2023, and keeping ears on them has paid off. On July 21, they released their new EP, Get Up, to critical acclaim: NME declared that "​​no one can hold a candle to K-pop's rising wonder girls."

Concurrently with the release of Get Up, they released a joyous, iPhone-shot music video to its effervescent single, "ETA," in which a group of girls find a friend's boyfriend making moves on another lady.

Chris Stapleton — "White Horse"

Chris Stapleton's last album, 2020's Starting Over, helped the country crooner make a clean sweep at the 2022 GRAMMYs. At that ceremony, he won golden gramophones for Best Country Solo Performance ("You Should Probably Leave"), Best Country Song ("Cold") and Best Country Album ("Starting Over").

On Nov. 10, the eight-time GRAMMY winner will release his next LP, Higher. As he revealed the news on July 21, Stapleton also unveiled a majestic rocker of a single, "White Horse." "If you want a cowboy on a white horse/ Ridin' off into the sunset," he sings thunderously, "If that's the kinda love you wanna wait for/ Hold on tight, girl, I ain't there yet."

A$AP Rocky — "RIOT (Rowdy Pipe'n)"

For his latest track, A$AP Rocky dropped a stylish, charming short film for Beats depicting a harried diaper run (a fitting narrative for the new dad, soon to be dad of two, with partner Rihanna). That only contains a minute of the song, though; it's worth luxuriating in the whole thing.

To an uneasy, lumbering beat, Rocky extols a lifestyle to die for ("My wife is erotic/ I'm smokin' exotic/My whip is exotic") as well as his unparalleled connections ("I just call designers up, I free ninety-nine it").

Backed by 13-time GRAMMY winner Pharrell, "RIOT (Rowdy Pipe'n)" is said to be the first single from A$AP Rocky's long-awaited fourth album, Don't Be Dumb; if the quality of the track is any indication, it'll be worth the long haul.

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Record-Breaking Rookie Girl Group NewJeans Are "Enjoying The Ride" On New Release | GRAMMY.com (3)

(Clockwise from top row) Mimiirose, LE SSERAFIM, NMIXX

All images by The Chosunilbo, JNSImazins via Getty

list

Girl groups may take over the sound of K-pop in 2023. Read on to learn about 10 female-fronted groups whose 2022 success has made them artists to watch this year.

Tássia Assis

|GRAMMYs/Jan 4, 2023 - 04:22 pm

In 2022, K-pop was defined by women. From early spring hits like (G)I-dle’s "Tomboy" and IVE’s "Love Dive," to BLACKPINK topping the Billboard 200 albums chart and then embarking on the largest world tour for a K-pop girl group, there was no shortage of achievements or great music for K-pop's leading ladies.

Renowned names like TWICE, Mamamoo, ITZY and Red Velvet thrived with new releases, festival appearances, and international tours. Soloists made exciting comebacks — as with artists from BoA, Chung Ha, and Girls’ Generation’s Taeyeon — or through long-awaited debuts, like former Iz*One members Chaeyeon and Yena, Red Velvet’s Seulgi, TWICE’s Nayeon, and many others.

2022 was also the year where legends such as Girls’ Generation, KARA and EXID returned after being inactive for years, instilling a breath of fresh hope in an industry where so few women thrive past their mid-20s. While these changes take time, hopefully their steps will open doors to a different future.

But among countless highlights and broken records, 2022’s crowning jewel has to be the solid collection of girl groups it debuted into the world. Each overflowing with potential and unique flair, GRAMMY.com rounded up 10 names — in order of debut — that are defining how K-pop will sound and look in 2023 and beyond.

Billlie

Debuting at the tail end of 2021, this septet from Mystic Story Entertainment built a peculiar niche right from the start. As it’s written on the cover of their first EP, the Billage of perception : chapter one, "we sing of the mysterious, hidden, and even dangerous B-side." Their lore features multiple dimensions in both real and dream worlds, but centers on figuring out what happened with a fictional girl named Billlie Love.

Much like their narrative, Billlie’s songs are marked by unusual titles ("M◐◑N palace" or "Mcguffins ~ Who's the Joker?" come to mind), quirky soundscapes, and eloquent performances. Early this year, main dancer Tsuki went viral for her fancam performing "GingaMingaYo (the strange world)" — which shows a small glimpse of how mesmerizing they can be.

IVE

Just five days shy of their first anniversary, IVE made history, winning a Daesang (grand prize) for Best Song of the Year at the 2022 MelOn Music Awards for their single "Love Dive." The achievement placed them as the third fastest girl group to win their first grand prize.

"Love Dive," which dominated South Korean charts for months, is a prime example of the "chaebol crush" concept that IVE crafted for themselves: girl crush, but with a hint of royalty. Hailing from Starship Entertainment, the six-member group — which includes Wonyoung and Yujin of Iz*One fame — was one of the biggest sensations of 2022, and are certainly ready to multiply that success in the following years.

Kep1er

Formed last year through Mnet’s survival show Girls Planet 999, Kep1er inaugurated 2022 with debut single "WA DA DA" on Jan. 3, 2022. Its nine members come from different backgrounds and countries (South Korea, China and Japan), but together they form a K-pop Megazord of sorts. Although their style is often bold and loud, their b-sides prove they can work with softer and sultrier styles just as well.

Kep1er is set to disband sometime in July 2024, but don’t cry — in addition to the bops yet to come, temporary groups in K-pop are often fundamental in shaping the next generation of idols (just look at how many former Iz*One members are mentioned on this list). That said, even if Kep1er’s sound isn't much to your taste, you’re better off learning the names of some of K-pop’s future leaders.

NMIXX

The latest girl group off JYP Entertainment — home to titans like TWICE and ITZY — NMIXX debuted in February 2022 with the divisive "O.O." Bringing together multiple tempo changes, soaring chants, rock guitars and a handful of onomatopoeias, the attention-grabbing tune challenged perceptions about what makes a good song.

They confidently call their sound "MIXXPOP," and repeated its profuse nature in September’s theatrical "Dice," to much commercial success. But for those who still aren’t convinced, the sextet has also proven versatility to spare in the unstoppable beats of "Tank," the sweet joy of "Funky Glitter Christmas," and in a show-stopping cover of Seventeen’s "Aju Nice" at KCON 2022 L.A.

LE SSERAFIM

"What you lookin’ at?" LE SSERAFIM ask in their polished debut "Fearless," but the truth is that it was hard not to look at them in 2022. They were the first girl group to debut under HYBE, the entertainment label of groups like BTS, TXT, and ENHYPEN. Adding to the expectation, popular names such as Sakura and Chaewon from Iz*One and Mnet’s "Produce 48" contestant Yunjin also figured in the lineup.

While the anticipation was high, there was no better group to weather these challenges. With a name composed by an anagram of the phrase "I'm fearless," LE SSERAFIM proved that their core is made of steel and flawless releases. If "Fearless" showed what they came for, October’s neo-perreo-influenced "Antifragile" consolidated the quintet as a bold, blazing force to be reckoned with.

CLASS:y

Another girl group formed through a survival show — MBC’s "My Teenage Girl" — CLASS:y debuted in May with the ambitious "Shut Down." The track steamrolls with classic Indian instruments and relentless tempo, proving that while CLASS:y might be lesser known than their peers, they are just as talented.

The full range of their skills is on display during live performances. Radiating confidence beyond their years, they tackle styles that range from Latin-inspired mid-tempos to bouncy bangers meant to stick in your mind for days.

NewJeans

For months, it was rumored that another girl group from HYBE would be debuting under the wings of their subsidiary label, ADOR. However, no one expected their debut to be as groundbreaking as it was. NewJeans dropped "Attention" out of the blue in late July — no teasers beforehand, no info about the members, nothing.

It worked. The release gained over 1.3 million YouTube views in less than 24 hours. Following suit came music videos for all three other tracks off their exquisite self-titled EP, including 2022’s darling summer hit, "Hype Boy." With impeccably chill vibes and an aesthetic filled with Y2K nostalgia, NewJeans were one of 2022’s biggest, most rewarding surprises.

CSR

Formed entirely by 17-year-olds, CSR debuted in the summer with a kind of sound that seemed to be forgotten in recent K-pop. Bringing back memories of groups like GFRIEND and Lovelyz, these rookies' sugary, synth-filled slice of pop effortlessly stood out.

CSR’s first single "Pop? Pop!" is layered with surprises and unfaltering hope — motifs that are repeated throughout their whimsical EP Sequence: 7272 — but it was November’s fizzy "♡TiCON" that got them their first music show win on KBS’s Music Bank, settling the group as ones to watch in 2023.

mimiirose

Although YES IM Entertainment is a newly established company, its CEO is none other than Im Chang-jung — a singer-songwriter and actor known in South Korea for being "the original multi-entertainer." That said, it makes sense why mimiirose left an impression right off the gate with September’s "Rose."

Boasting confident vocals over Middle Eastern-inspired chords, "Rose" offers a fair display of their charms, with special remarks to rapper and former Girls Planner 999 contestant Yoon Jia. The two other tracks off their single album Awesome don't disappoint either. With the tropical house of "Lululu" and the trickling synths of "Kill Me More," mimiirose are primed as self-assured performers with unyielding potential.

Fifty Fifty

Under newcomer label ATTRAKT, Fifty Fifty debuted on Nov. 18 with a strong first EP, The Fifty.

Throughout its four dazzling tracks, the quartet displays various colors and a vocal maturity that is both hard to find and crucial to have. "Tell Me" starts the journey in what could be the perfect indie movie soundtrack, moving swiftly to the synthpop of pre-release "Lovin’ Me" and title track "Higher." By the time that edgy closer "Log In" arrives, you are already sold on Fifty Fifty’s magical appeal.

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Record-Breaking Rookie Girl Group NewJeans Are "Enjoying The Ride" On New Release | GRAMMY.com (4)

Sabrina Carpenter performing in 2024

Photo: Joseph Okpako/WireImage via Getty Images

news

Sabrina Carpenter and her boyfriend are Bonnie and Clyde-style outlaws in the new video for "Please Please Please." Here's what we know about the album it belongs to, 'Short N' Sweet' — out Aug. 23.

Morgan Enos

|GRAMMYs/Jun 7, 2024 - 05:27 pm

When Sabrina Carpenter announced her new album, Short n' Sweet, earlier this week, she also dangled a special treat in front of fans. "I also have a surprise coming for you on thursday night," she announced in an Instagram post, "so keep an eye out!!"

The surprise was a video for her new single, "Please Please Please," starring her boyfriend, Barry Keoghan. Directed by Bardia Zeinali, the clip is a high-octane rendering of Carpenter and Keoghan as a pair of bona fide outlaws, whose relationship rides a rollercoaster of criminality and incarceration.

The slinky track follows her viral hit "Espresso" from last spring — itself the lead single from Short n' Sweet. As the YouTube comments pour forth, flecked with adjectives like "obsessed" and "iconic," here's everything GRAMMY.com could dredge up about the forthcoming LP.

Short N' Sweet Will Be Released Aug. 23

Carpenter's been mum on many of the details of Short n' Sweet, but she did allow that the Jack Antonoff and Julian Bunetta-produced, 36-minute album willl be released Aug. 23.

"This project is quite special to me and i hope it'll be something special to you too," she wrote on said Instagram post; it's practically destined to soundtrack the dog days of summer as they fade to fall.

The Album Will Hop Between Genres

Speaking to Maya Hawke — who herself just released her third album, Chaos Angel in Interview Magazine, Carpenter discussed the contents of her next offering.

"I feel a lot freer and more excited about what I'm making now because I've realized that genre isn't necessarily the most important thing. It's about honesty and authenticity and whatever you gravitate towards," she stated. "There were a lot of genres in my last album, and I like to think I'll continue that throughout writing music."

Read more:

The Title Is A Reference To Her Height

Speaking to Cosmopolitan about her opening slot on Taylor Swift's Eras Tour, Carpenter called performing those sets "a tall order."

"This is not even to sound like a pick-me, like when girls are like, 'I'm so small, I can't reach the top shelf' — I'm literally five feet tall," she said mirthfully. "So sometimes when I'm on that stage, it feels so huge that I just have to be larger than life in some capacity."

She's worked her height (or lack thereof) into the promotional machine behind

Short n' Sweet: billboards the country over say things like, "When I say I hate short people, Sabrina Carpenter is NEVER included."

We Have The Album Cover

On the cover of Short n' Sweet, the sunkissed singer looks over her shoulder with a kiss mark on her shoulder, against a striking azure sky, her blonde hair hanging down.

The Eras Tour Harkened A New One

As mentioned, Carpenter got the opening gig of a lifetime — warming up the Eras Tour across America, Australia and Asia. Speaking with Cosmo, she revealed the tour wasn't an end to itself, but a launching pad to new adventures.

Read more: Behind The Scenes Of The Eras Tour: Taylor Swift's Opening Acts Unveil The Magic Of The Sensational Concert

"I'm starting to feel like I've outgrown the songs I'm singing [on The Eras Tour]," she explained, "which is always an exciting feeling because I think that means the next chapter is right around the corner." Behold: that chapter is now.

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Record-Breaking Rookie Girl Group NewJeans Are "Enjoying The Ride" On New Release | GRAMMY.com (5)

Tems

Photo: Adrienne Raquel

interview

As Tems celebrates the release of her debut album, the Nigerian songstress details what 'Born In The Wild' means to her, and how the process helped her "be the person that I'm meant to be."

Princess Gabbara

|GRAMMYs/Jun 7, 2024 - 04:24 pm

In 2018, Tems quit her corporate job to focus solely on what she calls her life's purpose: making music. And in the six years since, she's certainly proven that it's what she was born to do.

The Nigerian artist's appeal was initially apparent in her home country after she released a string of singles in 2018 and 2019, but it quickly became clear that Tems was poised for global stardom. Just after the arrival of her debut EP, 2020's For Broken Ears, she teamed up with Wizkid for the Afrobeats smash "Essence," which showcased her signature ethereal melodies and introspective storytelling. She soon became a sought-after collaborator, being recruited for Drake's Certified Lover Boy, Beyoncé's Renaissance, and Future's I Never Liked You — the latter of which, a collaboration alongside Drake titled "Wait For U," won Tems her first GRAMMY in 2023.

Along the way, Tems continued to shine as a star in her own right. After earning a record deal with RCA in 2021, she released her second EP, If Orange Was a Place, and notched hits on Billboard's Hot R&B Songs with "Free Mind" and "Not an Angel." And now, she's ready to continue her winning streak with her debut album, Born in the Wild.

There's a running theme that speaks to Tems' desire for success and meeting the moment across the album's 18 tracks, as evidenced by songs like "Wickedest," "Burning," "Ready," and the titular track. Elsewhere, "Me & U" speaks to inner peace and self-perception, while her latest single "Love Me JeJe" represents her Nigerian roots by interpolating Seyi Sodimu's 1997 hit of the same name.

As a Lagos-born artist, Tems naturally leans into Afrobeats. But much like her previous EPs, Born in the Wild sees her melding a lot of genres like R&B and soul ("You in My Face") and even rap ("T-Unit"); she also welcomes a more stripped-down approach on standout tracks "Unfortunate" and "Boy O Boy." The album doesn't just show her versatility — it hints at an exciting career that's only getting started.

Ahead of Born in the Wild's release, Tems sat down with GRAMMY.com to discuss the inspiration behind her debut album, what she learned about herself during the creative process, and existing outside of the Afrobeats genre.

This interview has been condensed and edited for clarity.

Debut albums set the tone for an artist's entire career. What do you want to convey with Born in the Wild?

As humans, we are multidimensional beings. Born in the Wild is about embracing all of oneself. Thinking about when I decided to go into music up until this point, I had to figure out the best way to tell that story of the Nigerian girl that became this person called Tems. And that person was born in the wilderness. Yes, I was born in Africa, but the wilderness is more about the difficulties that I faced mentally and the jump from working a 9 to 5 to trying to sing when nobody believes in you and everybody laughs at you.

Born in the Wild is about survival; I was born in a survival state and raised to survive. Coming from that to now being someone who has the ability to dominate, the ability to overcome and to conquer — that's the story. That's my story.

Born in the Wild speaks to success and taking advantage of every opportunity that is presented to you. It sounds like you're documenting your journey in real time. Can you speak more to that?

I'm someone who doesn't like attention. Like, I could be in my room making my music for months, and I would not even fathom sharing my music. I'm such an introvert like that. I love my alone time. I do everything I can to make sure I can just go back into my cave.

"Ready" is about the moment that I decided I will no longer hide, I will no longer be in my comfort zone, I will no longer be silent. I recognize that what I need to do is bigger than me. It's not about what I like or what's comfortable for me. It's what needs to be done, you know? I cannot make art and just be enjoying my own art like that.

I'm willing to overcome myself so that I can be the person that I'm meant to be, and I'm ready now to face whatever difficulty, whatever obstacle comes my way. Even if it makes me cry, even if it makes me angry, even if it makes me sad, I'm ready. I'll do it crying. I'll do it angry. I'm going to continue going forward. That's a decision I've made, and I haven't turned back since.

Do you feel like you're still in survival mode, or are you slowly coming out of that and now being able to somewhat relish in the success you've had?

I don't think after survival comes relish. I think after survival comes learning and unlearning. I think now I'm in a place where I can actually thrive. I can flourish and grow and blossom more into the person that I'm meant to be. I can take things and I can receive love easier. I can understand things better, because I'm not too busy trying to survive that I forget to actually learn the lessons that are meant to help me overcome the things that come my way. Life is always gonna be life, but then you develop a different type of strength when you're not in survival mode.

When did you know Born in the Wild was going to be a full-length album and not another EP? In a 2023 interview, you said you weren't sure which way it was going to go amid some of those early recording sessions.

I don't know the particular moment; I just woke up and realized that the things I've been working on are all seemingly coming together. I definitely was more intricate with each of the songs, more critical of the songs. I had to remove myself from them as if I wasn't making them. That way, I could see them objectively for what they were.

In terms of the process of actually creating the music, it has not changed. I still kind of approach it like, I'm going to make music today. I don't know what's gonna happen today, but I hope it's something great.

Was there anything about the creative process that surprised you?

I've changed a lot from the person that started writing, like from the earliest song that was written until now. I literally learned how to trust the process. I used to say that all the time, but in my mind, I was like, I trust the process, I guess. I don't know what that is, but cool. I tried to rush it, but it just doesn't work out when you do, no matter what.

So, I just did my best showing up every single day, taking it step by step, day by day. And that will frustrate you, but then I started learning to observe myself in frustration, like, Wow, okay. Why is this happening? Just allowing yourself to be is also part of trusting the process.

As Afrobeats continues to reach new heights, how can consumers and the industry do better at supporting African artists so they don't feel pigeonholed or confined to solely Afrobeats?

Every artist has the power and ability to define themselves. Every artist is in charge of how they view themselves. Some people call me R&B, some people call me alternative, some people call me Afrobeats. When I'm making music, I am not thinking, Oh, because I released 'Free Mind,' all my songs must sound like "Free Mind" or Because I did "Try Me Now," I have to stay there. Otherwise, who is going to consume my music?

I just kind of do my thing, which I feel every artist should do as well. They should go hard and stand for themselves, and define who they are for themselves, because the world can't define who you are in any sector. Nobody outside of you can define you. You define yourself, and the world acts accordingly. They respond to your definition.

What did winning your first GRAMMY in 2023 mean to you? And what do you hope that 2024 unlocks for you?

Winning a GRAMMY for me feels like, Wow, I'm being seen. I feel seen, and I feel acknowledged. I also feel hopeful for other African artists.

For 2024, I want to do my very best to present my art in the best way possible as I see the vision in my head. I'm not really thinking about what's gonna come from that, but I just know I want to really do something different with Born in the Wild. I'm really focused on doing that and having fun while I do that. It's gonna be incredible. I can't wait.

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